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If you're in the land business, you already know how important it is to price properties correctly—whether making an offer, sending a mailer, or listing your land for sale.
The new AI Comp Report in The Land Portal is changing the game for land investors by delivering fast, data-driven price insights that eliminate guesswork.
Here are four smart ways top investors are using this tool to make better decisions, close better deals, and avoid costly mistakes:
1. Negotiating with Sellers in Real Time
Ever had a seller throw out a price that catches you off guard?
Instead of guessing or responding on instinct, you can pull up an AI Comp Report in seconds. It gives you a data-backed price estimate based on:
- Nearby sales
- Acreage
- Location
- Topography
Investors are using this right before or even during seller calls to respond with confidence. You can say:
“Here’s what similar properties are actually selling for.”
This helps you build credibility, negotiate from a position of strength, and avoid overpaying just because the seller tossed out a high number.
2. Strategically Pricing Blind Offer Mailers
The old way of sending out a direct mail campaign was to manually dig up comps or rely on ballpark estimates.
The new way is to use the TLP Estimate from the AI Comp Report.
This tool goes deeper than basic price-per-acre metrics, and it factors in all kinds of critically important factors, like:
- Slope
- Wetlands
- Road access
- Terrain
- Tree coverage
It will list out all the most relevant comps based on the proximity to your subject property, how long ago they sold, property characteristics and more.
Coming soon: the TLP Estimate will be automatically included with every record you export, saving you hours of manual pricing and increasing your accuracy.
You can also click into each comp to inspect the property visually, helping you avoid landlocked or unusable parcels that can skew your offer prices.
3. Setting Your List Price After You Buy
After you close on a property, the next big decision is: What do I list it for?
Instead of guessing or leaning on outdated comps, investors are using these Comp Reports to:
- Review sales of similar parcels in the last 6–12 months
- Avoid overpricing (and long days on market)
- Avoid underpricing and leaving profit on the table
This is especially helpful if you're working with a realtor or listing on sites like Land.com or Zillow.
Solid comp data gives your price credibility and justification and leads to faster sales with better ROI.
4. Doing a Final Due Diligence Price Check
Before you fund a deal or close on a purchase, it’s wise to double-check that your buy price still makes sense, because markets change fast!
By running an AI Comp Report as part of your final due diligence, you can confirm whether your target price still leaves room for a healthy margin.
It's a fast, low-cost way to do a last-minute value check without waiting for a full appraisal or third-party opinion.
Pro Tip: Pair It with the Slope Report
Want even more clarity? Combine the AI Comp Report with the Slope Report in The Land Portal. You can generate as many of each type of report as you want at no extra cost!
This gives you a full view of both price and usability, helping you confidently move forward on each deal.
Ready to Use It?
The AI Comp Report is one of the most powerful tools in The Land Portal right now. Whether you’re making an offer, sending a mailer, listing a property, or finalizing a deal, this report gives you the data edge you need.
