Most experienced real estate investors know very well what discouragement feels like.
The life of a business owner can be filled with extremes and if you’re doing things right, it’s only a matter of time until you experience both the soaring highs and the occasional moments of darkness and despair that come with the entrepreneurial gig.
I don’t care what the gurus say, building a thriving real estate investing business is not an easy task. If it was easy, we’d all be multi-millionaires (and there would be no need for books, blogs and the like). The reality is that real estate investing is filled with challenges and success in this business takes time, trial and error.
Any successful company is filled with complexities that require a great deal of endurance and attention to detail (especially when things don’t go as planned). It doesn’t help that we live in a world that glorifies convenience, tempts people with promises of comfort and ease, all while telling us to chase after any and every “dream” that looks exciting. The unfortunate truth is – things like “convenience” and “comfort” have very little to do with a successful real estate business.
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I stumbled across this piece from ZenPencils.com the other day and I thought it was BRILLIANT.
As a part-time real estate investor, this little comic strip (created by one of my all-time favorite authors growing up) spoke to me on a very deep level. If your employment situation is anything like the vast majority of part-time real estate investors, I think it will strike a chord with you too.
In this piece by Bill Watterson, we see an encouraging reminder that there are plenty of people in the world who do what they have to do so they can do what they love to do.
For most of us, there is something inherently gratifying about running a small business on the side. We do it because we find these part-time gigs to be bigger and better than the limited satisfaction an 8 – 5 job can deliver. A great deal of working professionals find their identity and self-worth in their day job, but most part-time real estate investors just see things differently. We understand that a job is a means to an end - not the end itself.
Take a few minutes and check this out – I think you’ll enjoy it… [click to continue…]
I’ve been asked on several occasions what kind of cameras and equipment I use to create the videos you see on the REtipster Blog.
I’ll just start by saying that most investors/bloggers don’t take video quite as seriously as I do… videos won’t necessarily make or break the success of your real estate business, but it can absolutely have a major impact on how your customers perceive you, how they see your business, and it can have a major influence on whether or not they buy from you.
I have invested a lot of time (and a fair amount of money) in the creation & production of my videos. It has been quite a process, but there’s no question that it has definitely paid off in a big way over the long haul.
The 3 Kinds of Videos I Use
Depending on what your business objectives are, there are a few different directions you can go with your videos. I’ve used all 3 of these video types pretty regularly over the past few years and they have all been helpful with advertising & communication when used appropriately. [click to continue…]
A lot of real estate investors don’t understand the importance of blogs and why they’re relevant in the real estate business. Speaking from my own experience, I completely understand… it took me a long time to figure it out for myself.
It wasn’t until late-2012 when a friend introduced me to the Smart Passive Income Blog by Pat Flynn. After spending a few days reading through Pat’s blog, everything started to make sense (if you’re familiar with Pat’s blog, you probably know what I’m talking about). Pat had a writing style that was thorough, easy to follow, and he gave away a CRAZY amount of value-packed content for FREE (we’re talking about stuff that I would have gladly paid money for).
Why Do Blogs Matter?
A blog isn’t a prerequisite to succeed in real estate (generally speaking, it actually has very little to do with making money from actual real estate deals). However, there are still a number of reasons why you might consider building a blog for your business – probably the top 3 reasons are as follows… [click to continue…]
One of the best ways to sell properties quickly is to establish your credibility with a well-designed website.
When your website and listings are laid out in a way that is aesthetically pleasing and easy to navigate, people will be much more inclined to pursue what you’re offering because their first impression is that you know what you’re doing (and this kind of instant credibility is extremely important).
Of course this all sounds great – but how exactly are YOU supposed to pull this off? In a world where big time real estate firms pay tens of thousands for a top notch website, how can you create something that stands out from the crowd?
Luckily, there is a WordPress Theme designed for people just like you and me. This theme is called AgentPress and it’s designed to work hand-in-hand with the WordPress website you just created. After you move a few small pieces into place (which I’m about to show you), you’ll have a gorgeous platform on which you can showcase your properties to the world. [click to continue…]